Content · Workflow automation
MORROW
AI content operations automation
Automate content planning, drafting, review, scheduled publishing, and ops logging as one workflow.
Overview
Automate content planning, drafting, review, scheduled publishing, and ops logging as one workflow.
Client challenge
Planning, writing, and scheduling content across channels kept consuming repetitive time every week.
What we built
Topic selection, AI drafts, channel adaptation, review, approval, scheduled publishing, and operations logs in one flow.
Our role
- Workflow design
- Next.js
- NestJS
- OpenAI integration
- Operations
Key features
- Content planning to first draft
- Channel-specific formatting
- Human approval before publish
- Scheduled publishing and ops logs
- Failure retry
Technology
Next.js · NestJS · OpenAI · API · Webhook · Scheduler · LinkedIn · Threads
Timeline
Based on Universoft’s internal operating system
Outcome
- Built an extensible content ops workflow so operators can focus on final review
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